Grok pricing is now one of the widest ranges in consumer AI. The entry point is free, the first paid plan is $10/month, the mainstream plan is $30/month, and the highest public individual plan renews at $300/month. That makes Grok worth checking carefully before subscribing: the right plan depends heavily on whether you need casual access, faster answers, image and video generation, multi-agent Expert mode, or team administration.
Quick answer
Start with the free plan if you only want to try Grok. Choose SuperGrok Lite at $10/month for entry-level paid access. Choose SuperGrok at $30/month if Grok is a daily tool. Treat SuperGrok Heavy as a professional plan because it renews at $300/month after the first-three-month promotion. Teams should evaluate Grok Business at $30/user/month.
Grok plans and prices
| Plan | Price | Best for |
|---|---|---|
| Free | $0 | Trying Grok, casual use on X or grok.com |
| SuperGrok Lite | $10/month | Entry-level paid Grok access |
| SuperGrok | $30/month | Power users who need faster responses, longer chats, video, and more uploads |
| SuperGrok Heavy | $99/month for 3 months, then $300/month | Highest-volume users who need multi-agent Expert mode and early access |
| Grok Business | $30/user/month | Teams needing administration, billing, analytics, and data controls |
What changes between the paid plans
The important pricing jump is not from free to paid. It is from SuperGrok to SuperGrok Heavy. SuperGrok Lite is the low-friction paid tier. SuperGrok is the mainstream plan for people who use Grok frequently. SuperGrok Heavy is a much larger commitment because the regular renewal price is $300/month.
Heavy adds the highest usage limits, multi-agent Expert mode, early access, dedicated support, and included X Premium Plus after connecting an X account. Those are useful benefits for heavy professional use, but they are overkill for most people who only need a general AI assistant.
Who should choose each Grok plan
- Free: use this first if you are comparing Grok against ChatGPT, Claude, Gemini, or Perplexity.
- SuperGrok Lite: choose this if you want continued paid access but do not need the full $30/month plan.
- SuperGrok: choose this if Grok is part of your daily workflow and you need faster answers, longer conversations, more uploads, or video features.
- SuperGrok Heavy: choose this only if you can justify a $300/month renewal price through high-volume professional use.
- Grok Business: choose this for teams that need centralized billing, user management, analytics, domain verification, and data controls.
How Grok compares with other $20 to $30 AI plans
Grok sits above the common $20/month AI assistant tier. ChatGPT Plus, Claude Pro, Perplexity Pro, and Gemini AI Pro are all near $20/month, while SuperGrok is $30/month. That does not automatically make Grok worse value, but it raises the bar: you should have a specific reason to prefer Grok, such as X platform context, real-time web use, Grok's answer style, image and video features, or xAI ecosystem access.
If you are unsure, compare Grok against the broader market before subscribing. The Grok pricing page shows every tracked plan, and the AI subscription comparison table lets you compare Grok with ChatGPT, Claude, Gemini, Perplexity, and other tools.
Business and enterprise notes
Grok Business is tracked at $30/user/month and is aimed at teams. The listed business features include collaboration, centralized billing and invoicing, advanced team and user license management, analytics, domain verification, and default exclusion from training.
Enterprise is listed without a public price in the current WhichAI data. Treat enterprise pricing as contact-sales unless xAI publishes a clear public price.
Source and verification
These prices use the WhichAI service dataset reviewed on July 17, 2026. Automated parsing of the xAI pricing page failed, so the Grok paid tiers were recorded from direct observation of xAI's official pricing screen. Because AI pricing changes frequently, verify x.ai/pricing before subscribing.
Frequently asked questions
How much does Grok cost in 2026?
Grok has a limited free plan, SuperGrok Lite at $10/month, SuperGrok at $30/month, SuperGrok Heavy at $300/month after a $99/month first-three-month promotion, and Grok Business at $30/user/month.
Is SuperGrok Heavy worth $300/month?
Only for high-volume professional users who need the highest usage limits, multi-agent Expert mode, early access, and dedicated support. Most people should test SuperGrok first.
Does Grok have a free plan?
Yes. The free plan is useful for trying Grok, but higher limits and advanced usage require a paid plan.